January 25, 2008

How To Find A Niche That Works For You

I know many of you who are just starting to do internet marketing are trying to find niches to work with and are confused and uncertain whether a niche can work for you or make money in that niche. Today I will share from my experience the easy and proper ways of finding a niche that works for you.

Identifying Your Niche

The first step is simply to identify a hungry market and in within the market, identify or expand to as many sub-niches within that market. Usually, this is a market that you have acquired some knowledge of, have some personal experience in it or perhaps it is your hobby or a special interest. To make it easier for you to understand, I will show you some examples.

Let’s say you want to work with this market: Dog Market

Why do you choose this market?
You own a dog and you enjoy everything about dogs. Okay, fine.

So you would start by brainstorming and expanding your niche and see what other sub-niches or micro-niches are there:

  • dog training: dog training with a leash
  • dog sitting: dog sitting in an apartment
  • dog grooming tips: dog grooming tips at home for goldies
  • dog bathing: reviews of dog shampoos
  • dog breeding farms: legal and illegal dog breeders in singapore
  • dog breeds: maltese, mini-schnauzer, golden retriever, etc.

Another example: Travel & Vacation

Reason: You just enjoy travelling every now and then. Okay.

What comes to your mind?

  • budget travel in europe
  • cheap flights to bangkok
  • travel adventures in kenya
  • beautiful islands of the world
  • backpacking in asia
  • best beaches in thailand for honeymoon
  • destination guides for getaway couples in australia

surfing niche

Please note: Dog market or dog training is not a niche at all. Travel or vacation is also not a niche either. A niche has to be a mile deep and an inch wide. Keep drilling down to very specific topics. Look for a micro-niche.

So use some creativity in order to indentify as many possible micro-niches within that huge market. After getting some reasonable sub-niches you think you can work with, you want to spend much more time doing…

Research, Research, Research

This is what most people miss out and also where all the fun is. Start researching and learning about your market or micro-niches are about. Go to forums, hobby websites, competitors websites, magazines, social networking groups, special interest groups, wherever your niche is go there and find out more in detail about your niche. Listen to what your market is asking for and discussing about. This is how you are going to find out whether you can make this niche work for you.

Also find out what your competitors are doing. You would want to do some long tail keyword and trend research, understand the traffic volume, demand, market size and future growth. You may also want to check if there are any affiliate programs around, because you are looking for a niche that is also easy to monetize.

Now, ask yourself this question: How can I master and dominate this niche?

Watch out for your competitors. If this is a competitive market, you may need to work extra hard to beat your competitors and stand strong among them.

So, What will my strategy be to beat the competition or at least standout among the average competitors? Have that in mind.

Also ask yourself this: If I’m not an expert in this niche yet, do I have the passion, energy, determination, perseverence, resources and time to master this niche?

Imagine this situation, if your audience is smarter than you in this market, do you think you will be able to convince them to buy your idea?

Once you have answered those questions, you will understand why some people are making money from their choosen niche and some not. So often we hear, one’s passion on a subject can make a huge difference towards their success. For me, I always have an absolute belief that my passion will lead me towards my goals in life.

Finally, if you’re lucky, you may come across a niche where there are no competitors. Why are there none or very little competitors? It’s either the niche has very little potential or you found yourself a gold mine! I’m sure you’ll be able to figure that out.

So by now, depending on how confident you are on that niche after weighing every aspect of the niche, you are now able to decide whether that is a niche you want to go ahead with. Always go for a niche that works for you and not one that works against you. I hope you find this helpful in your internet marketing journey. Share with me your thoughts if any and whatever you’re doing in life, live your dreams!

ferrari niche

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January 21, 2008

What is your PageRank?

master yoda pagerank

Anyway, increase PageRank you must…

In case you are trying to find out how, here are the 2 easy ways to improve your PageRank:

  1. Get more one-way quality backlinks to your site.
  2. Use the rel="nofollow" tag in outgoing links.

If you are a rocket-scientist, you can read this to improve your PageRank.

By the way, as some of you may know, my PageRank is still zero as I haven’t been blogging much at all until recently. As I’ll be spending more time here, my PageRank is definitely going to improve in the next 6 months.

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January 18, 2008

How much money can you make online?

Ever wondered how much someone could make online?

Sha Money Maker’s Online Earnings in December 2007

Can Adsense really make money?

5xmom reveals her Adsense income…

Adsense Income 5xmom ChanLilian

What about Affiliate Marketing?

An Interview with Paul Bourque

So, how much money DO YOU want to make online? :)

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The Difference Is In You

I read and enjoyed this post by Frank Haywood, I suggest you read it if you want to drive pass that mental block you’re having…

What’s The Difference Between Those Who Do And Those Who Don’t?

All I did was try.

All I did was give it a go.

I went in with the right attitude, not knowing whether it would work or not. I believed it would, and I was more pleased with myself for having done the site as it was good practice for my next one.

What’s The Difference Between Those Who Do And Those Who Don’t?

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January 6, 2008

Internet Marketing RELAUNCH!!!

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December 14, 2007

Oh Dear, Grandma Got Run Over by a Reindeer?

Merry Christmas Everyone!